Print & Illustration · Shipsy
Shipsy Calendar 2025
Where AI meets logistics: a desk calendar for Shipsy's customers, with a story for every month told through AI-generated illustration.
- Company
- Shipsy
- Deliverable
- Printed desk calendar for customers
- Tools
- Midjourney · Adobe Illustrator
Overview
A calendar customers keep on their desk all year, and a quiet reminder of what Shipsy stands for.
The calendar was designed as a gift for Shipsy's customers. It highlights the company's commitment to innovation and creativity, and reflects the impact of AI on modern logistics and supply chains. It works as a useful everyday tool and as a showcase of Shipsy's vision.
Concept
The idea draws on how AI is slipping seamlessly into everyday work. The cover pairs a bold, cut-apart "2025" with the line "AI is transforming the way we work", next to a mosaic of the year's illustrations. Geometric shapes, futuristic type and a strong Shipsy blue carry the innovation-led feel through every page.
A story for every month
Each month's illustration is built around what actually happens in that month, then tied back to a logistics problem Shipsy solves. Every month also has its own accent colour.
January
The hustle after New Year festivities.
February
The power of 28 days: AI-powered routing for the shortest month.
May
Better driver experience, for May Day.
August
Boosting end-of-summer sales with global shipping.
Process
Mapped each month to a moment, like a festival, a season or an event, and the Shipsy message that fits it.
Generated the illustrations in Midjourney, keeping one consistent, playful 3D style across every month.
Designed the cover, the monthly grids and the print-ready layout in Illustrator, with a colour-coded month and a caption on each page.
The cover
